About Our Technology

About Mall Verse

Established in 2026, Mall Verse is an independent UK fashion technology aggregator. Our mission is to eliminate e-commerce clothing size anxiety and drastically reduce retail carbon footprints and return rates. Our universal software maps user dimensions to official high-street retailer sizing parameters, providing high-intent, size-matched shoppers directly to partner merchant checkouts.

Single source of truth

Every input — a brand and size the shopper already owns, a quiz answer, or a manual measurement — is normalised into physical measurements in inches and centimetres: chest or bust, waist, hips, inseam, neck and footwear length.

Retailer mapping

Normalised measurements are matched against published retailer size charts with garment-specific rules: outerwear carries a layering allowance, dresses require bust and hip alignment, and fit preference adds Slim, Regular or Relaxed ease.

Outbound routing

Products link out to the merchant's own product page through approved affiliate networks, with the shopper's matched size appended to the destination where the retailer supports size deep links.